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Television, Audiences and Everyday Life

1st Edition
0335239218 · 9780335239214
Television is commonplace in developed societies, an unremarkable and routine part of most people's everyday lives, but also the subject of continued concern from academia and beyond. But what do we really know about television, the ways that we watc… Read More
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Introduction: Doing Things with Audience Research

Chapter One: Television, News & the Public Sphere
• Questions of Method
• Public Sphere
• Working Through
• The Embedded Audience
• Semiosis & Everyday Life
• Rethinking Decoding: Modalities of Response
• What is an Audience?

Chapter Two: Reality Television, Audiences & Ethics
• Modalities of Response: Game Play & Authenticity
• Working Through: Dramatizing Morality
• Lifestyle Programming: Identity and an ‘Ethics of Care’
• Talk Shows & Everyday Life
• Conclusion

Chapter Three: Soap Opera & Play
• Play & Ethics
• Soap Opera & the Carnivalesque
• Working Through: Soap Opera & Gossip
• A Ludic Orientation
• Personalisation, Character Interpretation & Speculation
• Working Through: Identity
• Play, Fantasy & Emotional Realism
• Conclusion

Chapter Four: Television & Domestic Space
• The Social Uses of Television
• Environment
• Regulation
• Communication Facilitation
• Affiliation & Avoidance
• Social Learning
• Competence and Dominance
• Dailiness
• Dailiness and the Elderly
• Domestic Time and Interior Space
• Conclusion

Chapter Five: Television, Identity & Global Audiences
• Imagined Communities: Nostalgia and Self-Reflexivity
• Thinking Across Spaces: Demythologisation
• Dailiness & the Public Sphere
• Public Sphericules & Community Spaces
• Identity and the Care of the Self
• News, Semiosis and Global Space
• Conclusion

Conclusion: Television & Ethics
• Ethics
• Semiosis and Everyday Life
• Media Ethics: Where do we go from here?

Glossary
Bibliography

Television is commonplace in developed societies, an unremarkable and routine part of most people's everyday lives, but also the subject of continued concern from academia and beyond. But what do we really know about television, the ways that we watch it, the meanings that are made, and its relationship to ideology, democracy, culture and power?

Television, Audiences and Everyday Life draws on an extensive body of audience research to get behind this seemingly simple activity. Written in a clear and accessible style, key audience studies are presented in ways that illuminate critical debates and concepts in cultural and media studies.

Key topics and case studies include:

News, debate and the pubic sphere
Reality television, talk shows and media ethics
Soap opera, play and gossip
The uses of television in the home
Television, identity and globalization
Textual analysis, discourse and semiotics

Each chapter makes a compelling case for the importance of audience research in our thinking about television texts. The case studies introduce important new terms in the study of television, such as play, semiosis and modality, while also throwing new light on familiar terms, such as decoding, ideology and the public sphere.

Television, Audiences and Everyday Life is essential reading for undergraduate students on media, cultural studies and sociology courses, or anybody who wants to understand television, its genres, and their place in everyday life.