Microeconomics and Behaviour: South African edition

2nd Edition
0077167929 · 9780077167929
Fully revised and updated, the second Southern African edition of Microeconomics and Behaviour explores the relationship between economic analysis and human behaviour. With an engaging and accessible narrative, key areas of intermediate microeconomic… Read More
Purchase Options
Request Review Copy
Request More Info
PART 1 Introduction
1. Thinking like an economist
2. Supply and demand

PART 2 The Theory of Consumer Behaviour
3. Rational consumer choice
4. Individual and market demand
5. The economics of information and choice under uncertainty
6. Cognitive limitations and consumer behaviour

PART 3 The Theory of the Firm and Market Structure
7. Production
8. Costs
9. Perfect competition
10. Monopoly
11. Imperfect competition: a game-theoretic approach

PART 4 Factor Markets
12. Labour
13. Capital and exhaustible resources

PART 5 Externalities, Public Goods and Welfare
14. Externalities, property rights and the Coase theorem
15. Government
16. General equilibrium and market efficiency

Fully revised and updated, the second Southern African edition of Microeconomics and Behaviour explores the relationship between economic analysis and human behaviour. With an engaging and accessible narrative, key areas of intermediate microeconomics are explored using relevant Southern African examples and analytical problems to encourage students to think like economists.

Updated 'Economics Naturalist’ sections provide relevant examples from everyday life to help students develop their understanding and economic intuition.
New discussions on key developments in economics, including changes in the ICC and the competition policy of Southern Africa.
Practical problems and discussion questions to give students the opportunity to apply their understanding to relevant circumstances.
Brand new supplements package packed with a variety of online materials for instructors and students as well as assessment platforms and practice resources to aid understanding.
Connect Economics: a digital teaching and learning environment that improves performance over a variety of critical outcomes; easy to use and proven effective.
LearnSmart: the most widely used and intelligent adaptive learning resource that is proven to strengthen memory recall, improve course retention and boost grades.
McGraw-Hill Connect LogoMcGraw-Hill Connect Logo

 

McGraw-Hill Connect is an award-winning digital teaching and learning solution that empowers students to achieve better outcomes and enables instructors to improve course management efficiency.

High-Quality Course Material
Our trusted solutions are designed to help students actively engage in course content and develop critical higher-level thinking skills while offering you the flexibility to tailor your course to the ways you teach and the ways your students learn.

Assignments & Automatic Grading
Connect features a question bank that you can select from to create homework, practice tests and quizzes. Dramatically reduce the amount of time you spend reviewing homework and grading quizzes, freeing up your valuable time to spend on teaching.

Analytics & Reporting
Monitor progress and improve focus with Connect’s visual and actionable dashboards. Reports are available to empower both instructors and students with real-time performance analytics.

Seamless Integration
Link your Learning Management with Connect for single sign-on and gradebook synchronization, with all-in-one ease for you and your students.

Purchase Options

We're committed to providing you with high-value course solutions backed by great service and a team that cares about your success.


Print Text

Receive via shipping:

  • Colour, print bound version of the complete text


ISBN10: 0077167929 | ISBN13: 9780077167929

£64.99

eBook

After you purchase your eBook, you will need to download VitalSource Bookshelf, a free app or desktop version here. Then login or create an account and enter the code from your order confirmation email to access your eBook.

  • Access the eBook anytime, anywhere: online or offline
  • Create notes, flashcards and make annotations while you study
  • Full searchable content: quickly find the answers you are looking for


ISBN10: 0077167937 | ISBN13: 9780077167936

£39.99
Lifetime