Organizational Behavior helps everyone make sense of OB and provides the conceptual tools to work more effectively in the workplace. It emphasizes emerging OB knowledge with globally focused, real-world examples and evidence-based literature. This book presents the reality that organizational behavi…
Fundamentals of Investments introduces students with little background to the essentials of investing in an accessible, student-friendly style. The text emphasizes intuition, basic principles, and real-world examples from familiar companies, making concepts easy to grasp and apply. Organized for bot…
Essentials of Contemporary Management provides the most current, concise account of changes taking place in the world of management and management practices by emphasizing the challenges and opportunities facing today’s managers in organizations large and small making the text relevant and interes…
Organizational Behavior 10th edition helps everyone make sense of OB and provides the conceptual tools to work more effectively in the workplace. It emphasizes emerging OB knowledge with globally focused, real-world examples and evidence-based literature. This book presents the reality that organiza…
The rate of change in advertising and IMC over the past several years has been continued to be MASSIVE. Weigold/Arens, Contemporary Advertising 17th has been revised to include the latest trends and industry disruptors impacting the world of advertising today. - Our biggest changes are significantl…
Fundamentals of Investments is aimed at the introductory investments class with students who have relatively little familiarity with investments. The text is written in a relaxed, informal style that engages the student and treats him or her as an active participant rather than a passive information…
Entrepreneurial Small Business (ESB) focuses on traditional “main street” businesses versus high-growth firms dependent on venture capital. It presents the realities small business owners face and strategies for those starting or maintaining a small business. ESB combines the art of small busine…
Always Current. Always Relevant. Always McConnell. Built on over six decades of innovation, Macroeconomics blend timeless economic foundations with cutting-edge updates, giving you the tools to engage students in today's mostpressing issues, equipping them with skills they can use beyond the classro…
As auditors, we are trained to investigate beyond appearances to determine the underlying facts—in other words, to look beneath the surface. Whether evaluating the Enron and World-Com scandals of the early 2000s, the financial crisis of 2007–2008, the Wirecard fraud in 2020 or present-day issues…
